Markets & trends
K-Beauty: How did Korea make its mark in the world of cosmetics?
K-Beauty is to cosmetics what K-Pop is to the world of music. A reworked version - adapted to local tastes, refreshed and rich in...
France: Selective beauty up 6% between January and August 2021
After an all-time slump in 2020, sales of perfumes, skincare and make-up are back on the rise in the selective channel, up 6% in the...
Sustainable cosmetic companies fly high as investors bet on sales growth
As the first half of 2021 has proved to be a major one for the natural personal care industry, with a flurry of investments and...
J-Beauty: a minimalist approach to beauty that is growing in popularity
After the advent of K-Beauty, which has stormed its way to a highly influential position in the global cosmetics industry over the last...
Men in China go under the knife to boost life chances
Worried his appearance would detract from opportunities in China’s competitive society, Xia Shurong decided to go under the surgeon’s...
Embracing the Afro in revolt against Venezuela’s ’bad hair’ stereotype
Two years ago, Victoria Mejias abandoned her slavish pursuit of sleek tresses — a common obsession in Venezuela where hair and race...
Online shopping to account for nearly 30% of global beauty sales by 2026
Pureplay ecommerce platforms Amazon, Alibaba and JD.com are already major players in the sector and are expected to grow 4 to 5 times...
How ’genuinfluencers’ are taking authenticity to social networks?
Gone are the filters and effects. These days what internet users want from influencers is authenticity. Welcome to the ’genuinfluencer’...
Trends: Are men really going to adopt make-up habits?
Wearing makeup largely remains associated with femininity. However, from the millions of tutorials available on social media to the...
Sales of global men’s grooming products to double by 2031
According to a report by Persistence Market Research, the global market for men’s grooming products should grow by 6.4% in 2021. This...
