Attendance at Cosmoprof North America grew by 20% this year compared to 2022, when the main beauty event in the region registered about 32,000 visitors.

The event had an unprecedented number of US and international retailers, buyers, distributors, and brands such as Walmart, Nordstrom, Costco, Neiman Marcus, Macy’s, Target, The Detox Market, Belk, Thirteen Lune, Sally Beauty, Unilever, Estée Companies, E.L.F. Beauty, Too Faced, Revlon, L’Oréal.

As for the previous editions, Cosmoprof Noth America las Vegas was organized in two main sections: Cosmoprof, which focused on many different beauty product categories, such as hair care, skin care, makeup, and nails; and Cosmopack, which hosted exhibitors from the beauty supply chain. Other curated areas were Discover Beauty, Discover Beauty Spotlights, Discover Black-Owned Beauty, Discover Green, and The Beauty Vanities.

This year’s Cosmoprof was the busiest we have been in many years. Not only was our domestic sales team overbooked with appointments, but our teams in Canada, Europe, Asia, Middle East and Latin America were very busy and held amazing meetings with our brands exhibiting,” stated Harlan Kirschner, CEO of the Kirschner Group, Inc.Every brand was pleased with the success of the show and the quality of customers who attended.

We had positive and quality meetings with numerous influential industry professionals from North America and around the world, that were actively seeking the next big thing in the industry. We showcased our cutting-edge technologies, breakthrough formulations, and product innovations and we received a lot of positive feedback and excitement around our offerings. Overall, Cosmoprof North America exceeded our expectations and reinforced our brand’s reputation as an innovative and reliable ODM manufacturer,” added Pierfranco Accardo, CEO of Colep Consumer Products.

Cosmoprof North America will return to the Mandalay Bay Convention Center, July 23-25 2024. Meanwhile, Cosmoprof North America Miami will make its debut in Miami Beach, Florida, January 23–25, 2024.