Markets & trends
Fermented beauty: The rising trend of 2022?
The craze for natural cosmetics, but also for K-beauty and J-beauty, has given rise to a new trend: fermented beauty. While fermented...
Trends: Generation Z sets the tone for cosmetics, said Quadpack
While beauty brands are facing the challenge of digital transformation, a new generation is taking over as prime consumers.According to...
Skinskool lists lower-cost alternatives to expensive luxury skincare
We know the interest of Gen Z for “dupes”, these products whose characteristics (colour, smell, texture) are similar to those of another...
Beauty, wellness, fashion, home: What trends will Gen Z be driving in 2022?
Instagram recently unveiled its report of upcoming trends based on a survey of Gen Zers. From more sustainable fashion and cleaner...
Influencers have a significant impact on sales but not on the long term
Videos that influencers broadcast on social media do boost online sales. A recent study has found increased sales of certain products...
From waterless washing to wild bathing: the key beauty trends for 2022
Waterless washing, fermented beauty and beauty snacking will shape the beauty industry in 2022 and the years to come according to...
Top beauty trends spotted at Cosmoprof Asia Digital Week 2021
This year’s edition of Cosmoprof Asia Digital Week (CADW) took place from 8th to 16th November 2021. The virtual beauty event was...
Sales of unisex fragrances expected to grow in Saudi Arabia and the Emirates
The fragrance market is expected to return to growth in the United Arab Emirates and in the Kingdom of Saudi Arabia after having been...
From originality to retro inspirations: Pinterest’s incoming trends for 2022
What will be the top trends of 2022? With the end of the year fast approaching, Pinterest is looking ahead to the incoming trends in...
Black lips, face gems and scalp skincare: Beauty is going bold in 2022!
Face masks or no face masks, lipstick is set to make a comeback in 2022, but not in its most usual form. Forget crimson red, raspberry...
