Markets & trends
“Shopping is the logical next step in the story” - Charles Levecque, TikTok
Between immersive fashion shows, online shopping and collaborations with luxury brands, TikTok is getting busy with a host of diverse...
Brazil: Sales of the beauty and personal care sector dropped 2.8% in 2021
Sales of the Brazilian personal hygiene, perfumes and cosmetics industry fell by 2.8% in 2021. According to ABIHPEC, the trade...
Biotulin meets success with a botanical-based “natural botox” face gel
For those who are seeking to instantly (but temporarily) smooth out their wrinkles without having to go through the process of...
France: Sales of prestige beauty products increased by 9% in 2021
Sales of prestige beauty products returned to growth with a 9% increase in 2021. In-store sales and the fragrance category were the...
The Italian cosmetics industry expects to recover from the crisis this year
Despite a strong pick-up in production in 2021, thanks to the impetus of exports (+13.0% vs. 2020) and, to a lesser extent, to the...
French women are massively opting for organic and natural beauty products
Women around the globe did not wait for the pandemic to introduce organic or natural cosmetics into their beauty routine, but it is...
From lip pencil to concealer: How are TikTokers hacking cosmetic uses
On social networks, the trend of the moment is to find alternative uses for cosmetics. So an eyebrow pencil gets used as a lipstick, a...
Brazil: Exports of personal care products record double digit growth in 2021
As far as the personal hygiene, perfumery and cosmetics industry is concerned, international trade has been very dynamic in Brazil in...
Exports: France consolidates its position as the world leader in cosmetics
While France’s foreign trade deficit has continued to widen, its cosmetics sector, on the other hand, enjoyed another record year in...
The age of fluidity: Five beauty predictions for 2022 and beyond
Despite the rolling uncertainty of living in a with-Covid world, McKinsey predicts that beauty sales in 2022 will overtake the...
